A Monster Calls Book Trailer

This is a really great trailer for the book A Monster Calls written by Patrick Ness and illustrated by Jim Kay. Tells a story, without giving too much away. Makes you want to know more about the book. Original art. Good sound quality — even edging the music with the sound of a needle on a record. The only thing I would do differently is get rid of the blurb at the end. Blurbs are over-used and I wish the publishing industry as a whole would stop relying on them. Stop pushing manufactured praise, and do a better job of encouraging engagement. In place of the blurb, I would have showcased a twitter hashtag, or the url to the facebook page of the author.

But that’s a minor quibble. Less about this great video and more about my issue with blurbs. Overall, fantastic trailer.

(Found via Laughing Squid.)